Disco Collection: The Campaign
After two years of distancing and restrictions, we wanted to embrace exactly the opposite with themes of social bonding, connection and above all, dancing. With this collection, we wanted to celebrate the joy of dancing, music and being immersed in the disco and the dancefloor.
For disco is more than the product of heavy commercialisation for which it’s often associated- it was a significant cultural and musical movement that provided many of the foundations for contemporary dance music culture that so many of us (especially in Berlin) enjoy today. The freedom of expression, belonging and community that exist on the dance floor, the unity of a crowd and their power over the musical direction…much of this we have disco to thank for.
The past two years have been difficult for people who met their identities and selves on the dance floor and for those whose jobs and joys relied on the industry. We want to celebrate what it means to dance together again- at the disco.
We asked two DJs and one dancer what it means to be back at the disco:
“Playing to a crowd again feels rejuvenating. These past two years…We almost forgot how to dance - just almost.”
“For me, dancing is an escape from the monotony of everyday. Sweaty bodies, pumping beats and swivelling hips is my idea of euphoria.Clubs reopening has been a chance for me to reinvigorate myself and get down n’ dirty with my inner disco-diva.”
“To play to a crowd and dance again altogether…it feels A-M-AZE-BALLS, call me cheesy but celebrating a joyous moment together is the best, isn’t it?”
LEBO
A rectangular type style in a size that suits most faces.
Lebo includes a silver metal core stripe pattern on its non-slip temple, as well as the new YUN metal logo.
Eco-friendly material made from recyclable and renewable materials.
DALE
Dale offers a slightly softer square shape than Lebo, but with just as much colourful edge- Dale comes in colourways like pale pink and crystal.
Dale includes a silver metal core stripe pattern on its non-slip temple, as well as the new YUN metal logo.
Eco-friendly material made from recyclable and renewable materials.
COMO
Como is a simple cat-eye shape for wearers who want to add instant style to their accessories- this shape suits a number of face shapes and sizes.
Como includes a silver metal core stripe pattern on its non-slip temple, as well as the new YUN metal logo.
Eco-friendly material made from recyclable and renewable materials.
WAVY
Wavy is a square type style with a beautifully curved end piece as a focal point.
Wavy includes a silver metal core stripe pattern on its non-slip temple, as well as the new YUN metal logo.
Eco-friendly material made from recyclable and renewable materials.
DIO
A round-relaxed shape that suits all kinds of faces, Dio is the most classic of the collection.
Dio includes a silver metal core stripe pattern on its non-slip temple, as well as the new YUN metal logo.
Eco-friendly material made from recyclable and renewable materials.